Sky Shuttle by Jet Set Go – Drive More Direct Bookings

India’s leading private jet provider, Jet Set Go was launching its new service, Sky Shuttle; an air taxi that ferried travelers on inter- and intra-city routes and wanted to target the right kind of audience to garner bookings.

We formulated an impactful media strategy which included digital and print focusing on high net worth travel audiences by appearing in the leading financial titles in India. The campaign reported a 0.54% average CTR against an industry benchmark of 0.20%, over 250k campaign impressions and over 11k user sessions enabling website bookings. In addition to paid strategy we also handled their social media platforms and creatives for all branding and marketing requirements.