KORO DEVELOPMENT
Performance Boosting
Digital Marketing | SEM | Social Media
The Brief
We were tasked with raising awareness for Koro’s new residential project launch in Al Satwa and generate leads for their state-of-the-art studio, 1 BHK, 2BHK and 3BHK apartments.
The Solution
We began by building awareness through targeted messaging, ensuring the audience recognized the brand before prompting action.
Our lead generation campaign kicked off with one simple goal: Reach more of the right people and turn interest into real, qualified leads.
Platforms used included Google Search, Facebook – Canvas and Carousel ads, Lead Generation platforms.
Our Approach
Using impactful outdoor advertising complemented by radio campaigns targeting high commuter markets in the UAE, we created a campaign to promote Careem’s deal – offering AED 1 for each minute of delay.Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
We delivered over 4M impressions, with 895K unduplicated reach.
Generated a total of 1,150 leads, which were 48% higher vs. planned.
We achieved a CPL of $65 which was 48% lower vs. planned.