The Brief

AvaTrade | Digital

Launch the brand with new product offerings in UAE and gain at least 25% additional signups.

The challenge

The brand faced low brand recognition, customer engagement, and overall market share.

our approach

Leveraging the world’s first AI-led in-video context detection solution, we redefined the boundaries of contextual brand suitability in video advertising, resulting in multiple awards.

150% increase

in brand search volumes demonstrating higher brand awareness.

68% increase in new users

to the website signifying higher brand consideration.

33% rise in new-user sign-ups

to boost market share.

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