Careem
Performance Boosting
Digital Marketing | SEM | Social Media
The Brief
A campaign that cuts through the competitive landscape and boosts new customer subscription.
The challenge
Dominating a highly saturated market and targeting a scattered customer base while maintaining cost-effectiveness.
Our Approach
Using impactful outdoor advertising complemented by radio campaigns targeting high commuter markets in the UAE, we created a campaign to promote Careem’s deal – offering AED 1 for each minute of delay.
3% spike in market share a significant leap for the brand.
Increased orders with the promise of a swift delivery.
New customers acquired with ease.